Published on 28 April 2026
WHY communicate with .swiss?
Swiss website owners explain why they chose a .swiss domain.

On the YouTube channel “dot.swiss-internet-domain”, you will find testimonials in the national languages and in English.

“The .swiss domain conveys to my clients the high standards I apply through my design agency.”

“For us, using a .swiss domain name was an obvious choice, given its reputation for credibility, quality, and excellence.”

“The .swiss domain name represents reliability and quality, both of which are also very important in my work.”

“The .swiss domain name is positively seen - it evokes an image, a notion, a representation of something sympathetic.”

“I decided to secure a dot.swiss domain because, to me, it’s synonymous with quality and a strong reputation.”
As a pioneer and key player in the deep tech startup ecosystem, Venturelab—through its Top 100 Swiss Startup Award—supports the .swiss initiative based on both experience and conviction, and operates its websites www.venturelab.swiss and www.top100startups.swiss under the .swiss domain.

«dot.swiss – the secure and authentic online location for Swiss companies and organisations.»

«.swiss internet addresses offer us significant added value. They help us to demonstrate who we are and how we organise ourselves.»

«.swiss is an important signal that we are at the cutting edge, are active throughout Switzerland and can broadcast the quality of Swiss vocational training throughout the world.»

«The .swiss domain ending offers the opportunity to achieve much higher visibility internationally than .ch»

«ochs und junior puts its trust in .swiss because it makes high-quality Swiss innovation immediately visible in the URL.»

«At St. Beatus Caves, we put our trust in the new .swiss domain because it enables us to position ourselves clearly. Visitors can see immediately that they are dealing with a Swiss organisation.»

«We are a Swiss research centre that shares and lives out Swiss values – precision, reliability, quality – every day. So we emphasise that by using .swiss!»

«Our beer, the castle, the Rheinfelden production site - .swiss will enhance all these values.»



